Mike Segal on Blueprint’s Brand and Success in Skilled Nursing

In this episode of Drawing the Blueprint, Ben Firestone and Mike Segal share the story behind Blueprint’s founding and the culture that sets it apart from the competition. What started as a connection between University of Michigan alumni grew into a leading healthcare real estate advisory firm with a mission to deliver real results for those shaping the future of senior care. Blueprint was co-founded by Ben Firestone and Jacob Gehl, whose early vision helped lay the foundation for what the firm is today.

A major part of Blueprint’s success comes from its client-first mindset. Ben and Mike discuss how their collaborative team approach leads to better strategy, stronger execution, and ultimately better outcomes for the groups they represent. Rather than chasing transactions, Blueprint focuses on long-term relationships and helping clients navigate complex decisions in an ever-changing healthcare landscape - supported by the firm’s strong analytical backbone led by Ryan Chase, whose data-driven insights help inform smarter decisions across the board.

Mike also dives into his deep expertise in the skilled nursing sector, where Blueprint has built a strong reputation. He explains the nuances of the space, from regulatory challenges to operational complexity, and how specialized market knowledge allows the firm to guide clients through high-stakes sales with confidence.

Of course, it’s not all serious. Ben and Mike share stories from the early days that highlight the camaraderie and personality behind the brand. That balance of professionalism, trust, and team spirit is a defining part of the Blueprint culture.

Connect with Mike Segal here: https://www.linkedin.com/in/michael-segal-33522321/