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    <fireside:genDate>Fri, 23 Oct 2026 19:36:38 +0000</fireside:genDate>
    <generator>Fireside (https://fireside.fm)</generator>
    <title>Drawing the Blueprint  - Episodes Tagged with “Senior Housing”</title>
    <link>https://drawingtheblueprint.fireside.fm/tags/senior%20housing</link>
    <pubDate>Tue, 20 Oct 2026 11:30:00 -0400</pubDate>
    <description>Hosted by Blueprint CEO &amp; Co-Founder Ben Firestone, Drawing the Blueprint brings you raw access to the movers and shakers in healthcare real estate and beyond. From industry pros, Blueprint insiders, and legends from completely different arenas, each episode explores career origin stories and dives deep into the guests’ journey, uncovering how dynamic people grow, lead, and build. Fun, provocative, and always conversational, Ben brings curiosity (and his signature “Fire’s Hot Seat”) to every guest. Whether you’re an insider hungry for insights, an emerging professional looking for mentorship, or simply a culture-curious listener who loves entrepreneurial stories, this is your front-row seat to the mindsets and moments that shape success. Find Ben and the Blueprint Crew on YouTube at https://www.youtube.com/@drawingtheblueprint.</description>
    <language>en-us</language>
    <itunes:type>episodic</itunes:type>
    <itunes:subtitle>Drawing the Blueprint brings you raw access to the movers and shakers in healthcare real estate and beyond.</itunes:subtitle>
    <itunes:author>Ben Firestone</itunes:author>
    <itunes:summary>Hosted by Blueprint CEO &amp; Co-Founder Ben Firestone, Drawing the Blueprint brings you raw access to the movers and shakers in healthcare real estate and beyond. From industry pros, Blueprint insiders, and legends from completely different arenas, each episode explores career origin stories and dives deep into the guests’ journey, uncovering how dynamic people grow, lead, and build. Fun, provocative, and always conversational, Ben brings curiosity (and his signature “Fire’s Hot Seat”) to every guest. Whether you’re an insider hungry for insights, an emerging professional looking for mentorship, or simply a culture-curious listener who loves entrepreneurial stories, this is your front-row seat to the mindsets and moments that shape success. Find Ben and the Blueprint Crew on YouTube at https://www.youtube.com/@drawingtheblueprint.</itunes:summary>
    <itunes:image href="https://cdn.fireside.fm/file/fireside-images-2024/podcasts/images/1/1616b0e3-8f2b-4966-aa13-5ce0fca5f0dd/cover.jpg?v=1"/>
    <itunes:explicit>no</itunes:explicit>
    <itunes:owner>
      <itunes:name>Ben Firestone</itunes:name>
      <itunes:email>drawingtheblueprintpodcast@gmail.com</itunes:email>
    </itunes:owner>
<itunes:category text="Arts"/>
<item>
  <title>Winning Strategies: Navigating a Hyper-Competitive Senior Housing Market</title>
  <link>https://drawingtheblueprint.fireside.fm/17</link>
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  <pubDate>Tue, 20 Oct 2026 11:30:00 -0400</pubDate>
  <author>Ben Firestone</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/1616b0e3-8f2b-4966-aa13-5ce0fca5f0dd/3769f5b1-1ceb-4b4c-b3f6-4d8e555982c2.mp3" length="52447099" type="audio/mpeg"/>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Ben Firestone</itunes:author>
  <itunes:subtitle>Fishing in a crowded pond? Tim and Phil say find your own.

Recorded live at Blueprint's 2026 Summer Summit, Tim Sanders of Ventas and Philip Kayden of Health Wave Partners get real about winning deals in senior housing's most competitive market yet. We're talking $4.5B in guidance, decisions made in days, and why the right operator partner changes everything.</itunes:subtitle>
  <itunes:duration>36:22</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://cdn.fireside.fm/file/fireside-images-2024/podcasts/images/1/1616b0e3-8f2b-4966-aa13-5ce0fca5f0dd/episodes/3/3769f5b1-1ceb-4b4c-b3f6-4d8e555982c2/cover.jpg?v=1"/>
  <description>&lt;p&gt;Recorded live at Blueprint's 2026 Summer Summit on July 30th, this episode brings together Tim Sanders, SVP at Ventas, and Philip Kayden, CIO at Health Wave Partners, for a candid look at how capital is being deployed in today's senior housing market.&lt;/p&gt;

&lt;p&gt;Tim shares how Ventas, a $60 billion enterprise with roughly 800 senior housing assets across the U.S. and Canada, completed more than $8 billion in acquisitions since January 2024. Phil explains how Health Wave's tightly defined buy box allows his team to make deal decisions within days, with more than $250 million closed so far this year.&lt;/p&gt;

&lt;p&gt;Together, they break down how to win by owning your channel rather than competing in an overcrowded market, why strong operator relationships matter more than ever, and what to do when projected rate growth doesn't materialize. They also touch on how supply dynamics factor into underwriting.&lt;/p&gt;

&lt;p&gt;Whether you're an investor, operator, or capital partner, this conversation offers practical insights into competing and succeeding in one of commercial real estate's most active sectors.&lt;/p&gt;</description>
  <itunes:keywords>senior housing, senior living, commercial real estate, healthcare real estate, real estate investing, capital deployment, investment strategy, acquisitions, underwriting, market trends, senior housing investments, Ventas, Health Wave Partners, Tim Sanders, Philip Kayden, operator relationships, deal sourcing, acquisition strategy, buy box, rate growth, supply dynamics, real estate capital markets, investment opportunities, portfolio growth, commercial real estate investing, Blueprint Summer Summit, senior housing market, investment underwriting, real estate operators, capital partners, CRE podcast</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>Recorded live at Blueprint's 2026 Summer Summit on July 30th, this episode brings together Tim Sanders, SVP at Ventas, and Philip Kayden, CIO at Health Wave Partners, for a candid look at how capital is being deployed in today's senior housing market.</p>

<p>Tim shares how Ventas, a $60 billion enterprise with roughly 800 senior housing assets across the U.S. and Canada, completed more than $8 billion in acquisitions since January 2024. Phil explains how Health Wave's tightly defined buy box allows his team to make deal decisions within days, with more than $250 million closed so far this year.</p>

<p>Together, they break down how to win by owning your channel rather than competing in an overcrowded market, why strong operator relationships matter more than ever, and what to do when projected rate growth doesn't materialize. They also touch on how supply dynamics factor into underwriting.</p>

<p>Whether you're an investor, operator, or capital partner, this conversation offers practical insights into competing and succeeding in one of commercial real estate's most active sectors.</p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>Recorded live at Blueprint's 2026 Summer Summit on July 30th, this episode brings together Tim Sanders, SVP at Ventas, and Philip Kayden, CIO at Health Wave Partners, for a candid look at how capital is being deployed in today's senior housing market.</p>

<p>Tim shares how Ventas, a $60 billion enterprise with roughly 800 senior housing assets across the U.S. and Canada, completed more than $8 billion in acquisitions since January 2024. Phil explains how Health Wave's tightly defined buy box allows his team to make deal decisions within days, with more than $250 million closed so far this year.</p>

<p>Together, they break down how to win by owning your channel rather than competing in an overcrowded market, why strong operator relationships matter more than ever, and what to do when projected rate growth doesn't materialize. They also touch on how supply dynamics factor into underwriting.</p>

<p>Whether you're an investor, operator, or capital partner, this conversation offers practical insights into competing and succeeding in one of commercial real estate's most active sectors.</p>]]>
  </itunes:summary>
</item>
<item>
  <title>Equitage Ventures: Investing in the Future of Senior Care</title>
  <link>https://drawingtheblueprint.fireside.fm/14</link>
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  <pubDate>Mon, 20 Jul 2026 10:30:00 -0400</pubDate>
  <author>Ben Firestone</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/1616b0e3-8f2b-4966-aa13-5ce0fca5f0dd/d9bbb273-6c94-4faa-a958-0f57ee86b7fc.mp3" length="57102827" type="audio/mpeg"/>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Ben Firestone</itunes:author>
  <itunes:subtitle>In our latest episode of Drawing the Blueprint, we sit down with Danny Kaplan, co-founder of Equitage Ventures, to discuss the evolving world of age tech, venture capital, and the solutions shaping the future of care for older adults.
Danny shares what makes a company stand out, why the right team can make all the difference, and how technology is creating new opportunities across the senior care industry.

🎙️ Tune in to hear how the next generation of senior care innovators are building a better future.

This episode is proudly sponsored by DAPS Pickleball Shoes. Whether you’re on the court or staying active, DAPS combines performance, comfort, and style built for movement. Use code BLUEPRINT for 25% off your next pair.</itunes:subtitle>
  <itunes:duration>39:32</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://cdn.fireside.fm/file/fireside-images-2024/podcasts/images/1/1616b0e3-8f2b-4966-aa13-5ce0fca5f0dd/episodes/d/d9bbb273-6c94-4faa-a958-0f57ee86b7fc/cover.jpg?v=1"/>
  <description>&lt;p&gt;As the senior population continues to grow, the need for innovative solutions that improve care and quality of life has never been greater. In this episode of Drawing the Blueprint, we sit down with Danny Kaplan, co-founder of Equitage Ventures, a venture capital fund focused on investing in companies transforming the aging and senior care industry.&lt;/p&gt;

&lt;p&gt;Danny shares his perspective on the evolving landscape of age tech, what Equitage looks for when evaluating emerging companies, and why passionate, adaptable teams are critical to building successful businesses. He discusses the importance of honest communication between founders and investors, the role of technology-enabled solutions in improving care delivery, and what makes a company’s business model truly scalable.&lt;/p&gt;

&lt;p&gt;From identifying the next generation of senior care innovators to navigating the challenges and opportunities within venture capital, Danny provides valuable insight into the future of an industry on the brink of transformation. Tune in for a conversation about investment, innovation, and the people working to create better outcomes for older adults.&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;This episode is proudly sponsored by DAPS Pickleball Shoes. Whether you’re on the court or staying active, DAPS combines performance, comfort, and style built for movement. Use code BLUEPRINT for 25% off your next pair.&lt;/strong&gt;&lt;/p&gt;</description>
  <itunes:keywords>Senior care, Aging population, AgeTech, HealthTech, Venture capital, Healthcare investing, Senior housing, Innovation in healthcare, Older adults, Long-term care, Assisted living, Skilled nursing, Healthcare startups, Startup investing, Entrepreneurship, Digital health, Care technology, Healthcare innovation, Investment strategy, Equitage Ventures, Danny Kaplan, Drawing the Blueprint, Blueprint Healthcare Real Estate Advisors, Future of aging, Care delivery</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>As the senior population continues to grow, the need for innovative solutions that improve care and quality of life has never been greater. In this episode of Drawing the Blueprint, we sit down with Danny Kaplan, co-founder of Equitage Ventures, a venture capital fund focused on investing in companies transforming the aging and senior care industry.</p>

<p>Danny shares his perspective on the evolving landscape of age tech, what Equitage looks for when evaluating emerging companies, and why passionate, adaptable teams are critical to building successful businesses. He discusses the importance of honest communication between founders and investors, the role of technology-enabled solutions in improving care delivery, and what makes a company’s business model truly scalable.</p>

<p>From identifying the next generation of senior care innovators to navigating the challenges and opportunities within venture capital, Danny provides valuable insight into the future of an industry on the brink of transformation. Tune in for a conversation about investment, innovation, and the people working to create better outcomes for older adults.</p>

<p><strong>This episode is proudly sponsored by DAPS Pickleball Shoes. Whether you’re on the court or staying active, DAPS combines performance, comfort, and style built for movement. Use code BLUEPRINT for 25% off your next pair.</strong></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>As the senior population continues to grow, the need for innovative solutions that improve care and quality of life has never been greater. In this episode of Drawing the Blueprint, we sit down with Danny Kaplan, co-founder of Equitage Ventures, a venture capital fund focused on investing in companies transforming the aging and senior care industry.</p>

<p>Danny shares his perspective on the evolving landscape of age tech, what Equitage looks for when evaluating emerging companies, and why passionate, adaptable teams are critical to building successful businesses. He discusses the importance of honest communication between founders and investors, the role of technology-enabled solutions in improving care delivery, and what makes a company’s business model truly scalable.</p>

<p>From identifying the next generation of senior care innovators to navigating the challenges and opportunities within venture capital, Danny provides valuable insight into the future of an industry on the brink of transformation. Tune in for a conversation about investment, innovation, and the people working to create better outcomes for older adults.</p>

<p><strong>This episode is proudly sponsored by DAPS Pickleball Shoes. Whether you’re on the court or staying active, DAPS combines performance, comfort, and style built for movement. Use code BLUEPRINT for 25% off your next pair.</strong></p>]]>
  </itunes:summary>
</item>
<item>
  <title>The Amy Sitzman Approach: Empathy, Execution,  &amp; Determination</title>
  <link>https://drawingtheblueprint.fireside.fm/11</link>
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  <pubDate>Fri, 20 Mar 2026 12:30:00 -0400</pubDate>
  <author>Ben Firestone</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/1616b0e3-8f2b-4966-aa13-5ce0fca5f0dd/c325865e-653d-4966-ad57-4c4d8cd0fa86.mp3" length="36376026" type="audio/mpeg"/>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Ben Firestone</itunes:author>
  <itunes:subtitle></itunes:subtitle>
  <itunes:duration>25:08</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://cdn.fireside.fm/file/fireside-images-2024/podcasts/images/1/1616b0e3-8f2b-4966-aa13-5ce0fca5f0dd/episodes/c/c325865e-653d-4966-ad57-4c4d8cd0fa86/cover.jpg?v=1"/>
  <description>&lt;p&gt;In this episode of Drawing the Blueprint, Ben Firestone sits down with Amy Sitzman, Executive Managing Director, Partner, and a leader at Blueprint, to discuss what it takes to succeed in today’s senior housing market. Amy, who joined the firm in 2017, shares her perspective on building a career and driving results in a competitive and evolving industry.&lt;/p&gt;

&lt;p&gt;Amy reflects on her journey from medical equipment sales to finding her passion in real estate and becoming a force to reckon with in senior housing investment sales. Finding a culture at Blueprint that values creativity, curiosity, and strategic thinking, a move that reignited her career and gave her the flexibility to balance professional ambition with family life.&lt;/p&gt;

&lt;p&gt;She attributes her success in a predominantly male industry to empathy and determination. By putting herself in her clients’ shoes, Amy approaches every challenge with a solution-oriented mindset focused on getting transactions across the finish line.&lt;br&gt;
The conversation also explores current market dynamics, including strong demand for stabilized and value-add deals, competitive bidding environments, and the potential for market cooling as new development impacts cap rates.&lt;/p&gt;

&lt;p&gt;Amy’s story highlights the importance of relationships, resilience, and adaptability in the evolving world of senior housing.&lt;/p&gt;

&lt;p&gt;Find Amy here:&lt;br&gt;
&lt;a href="https://www.linkedin.com/in/amy-sitzman-14a0b515/" rel="nofollow noopener"&gt;https://www.linkedin.com/in/amy-sitzman-14a0b515/&lt;/a&gt;&lt;/p&gt;</description>
  <itunes:keywords>Senior Housing, Real Estate, Deal Making, Business Success, Women in Real Estate, Market Trends, Blueprint, commercial real estate, career journey, market trends, networking, personal life, success, travel, women in business</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>In this episode of Drawing the Blueprint, Ben Firestone sits down with Amy Sitzman, Executive Managing Director, Partner, and a leader at Blueprint, to discuss what it takes to succeed in today’s senior housing market. Amy, who joined the firm in 2017, shares her perspective on building a career and driving results in a competitive and evolving industry.</p>

<p>Amy reflects on her journey from medical equipment sales to finding her passion in real estate and becoming a force to reckon with in senior housing investment sales. Finding a culture at Blueprint that values creativity, curiosity, and strategic thinking, a move that reignited her career and gave her the flexibility to balance professional ambition with family life.</p>

<p>She attributes her success in a predominantly male industry to empathy and determination. By putting herself in her clients’ shoes, Amy approaches every challenge with a solution-oriented mindset focused on getting transactions across the finish line.<br>
The conversation also explores current market dynamics, including strong demand for stabilized and value-add deals, competitive bidding environments, and the potential for market cooling as new development impacts cap rates.</p>

<p>Amy’s story highlights the importance of relationships, resilience, and adaptability in the evolving world of senior housing.</p>

<p>Find Amy here:<br>
<a href="https://www.linkedin.com/in/amy-sitzman-14a0b515/" rel="nofollow noopener">https://www.linkedin.com/in/amy-sitzman-14a0b515/</a></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>In this episode of Drawing the Blueprint, Ben Firestone sits down with Amy Sitzman, Executive Managing Director, Partner, and a leader at Blueprint, to discuss what it takes to succeed in today’s senior housing market. Amy, who joined the firm in 2017, shares her perspective on building a career and driving results in a competitive and evolving industry.</p>

<p>Amy reflects on her journey from medical equipment sales to finding her passion in real estate and becoming a force to reckon with in senior housing investment sales. Finding a culture at Blueprint that values creativity, curiosity, and strategic thinking, a move that reignited her career and gave her the flexibility to balance professional ambition with family life.</p>

<p>She attributes her success in a predominantly male industry to empathy and determination. By putting herself in her clients’ shoes, Amy approaches every challenge with a solution-oriented mindset focused on getting transactions across the finish line.<br>
The conversation also explores current market dynamics, including strong demand for stabilized and value-add deals, competitive bidding environments, and the potential for market cooling as new development impacts cap rates.</p>

<p>Amy’s story highlights the importance of relationships, resilience, and adaptability in the evolving world of senior housing.</p>

<p>Find Amy here:<br>
<a href="https://www.linkedin.com/in/amy-sitzman-14a0b515/" rel="nofollow noopener">https://www.linkedin.com/in/amy-sitzman-14a0b515/</a></p>]]>
  </itunes:summary>
</item>
<item>
  <title>Episode 6: Inside HealthTrust: Past, Present, and What’s Next</title>
  <link>https://drawingtheblueprint.fireside.fm/6</link>
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  <pubDate>Wed, 12 Nov 2025 09:30:00 -0500</pubDate>
  <author>Ben Firestone</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/1616b0e3-8f2b-4966-aa13-5ce0fca5f0dd/aff6761a-d991-43ce-81bf-31afaca12f6f.mp3" length="66010321" type="audio/mpeg"/>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Ben Firestone</itunes:author>
  <itunes:subtitle>HealthTrust’s Alan Plush (Founder &amp; CEO) and Samantha Medred (CFO/Partner) join Ben to unpack 40 years of healthcare real estate valuation—how the firm scaled to 1,500–1,700 appraisals/year, where HUD fits now, what’s really driving SNF and AL cap rates, and how AI will change the work (without replacing judgment). A candid look at leadership, data, and the next generation of valuation pros.</itunes:subtitle>
  <itunes:duration>45:43</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://cdn.fireside.fm/file/fireside-images-2024/podcasts/images/1/1616b0e3-8f2b-4966-aa13-5ce0fca5f0dd/episodes/a/aff6761a-d991-43ce-81bf-31afaca12f6f/cover.jpg?v=1"/>
  <description>&lt;p&gt;Founder &amp;amp; CEO Alan Plush and CFO/Partner Samantha Medred of HealthTrust, one of healthcare real estate’s leading valuation advisory firms join Ben for a two-part conversation on the past, present, and future of senior housing and healthcare valuation.&lt;/p&gt;

&lt;p&gt;Alan rewinds to his Sarasota start, the leap from boutique shops to forming HealthTrust post Sarbanes-Oxley, and how the firm scaled from a small team to 1,500–1,700 appraisals a year nationwide. He explains why technology (and now AI) boosts speed but never replaces judgment, and how a coach-player leadership style keeps him close to the work and the client.&lt;/p&gt;

&lt;p&gt;Samantha breaks down today’s market mechanics: how HealthTrust’s geo and product-type teams (HUD/SNF/CCRC/AL) use a live data platform; what’s really happening with HUD timelines; how state-by-state Medicaid policy drives SNF demand and cap rates; and why older-vintage AL often trades at higher yields until stabilized.&lt;br&gt;
You’ll hear practical insight on underwriting vs. performance, cap-rate reality vs. hype, and how the next generation of leaders is preparing for an AI-enabled future.&lt;/p&gt;</description>
  <itunes:keywords>healthcare real estate, senior housing, valuation, HUD, SNF, assisted living, cap rates, Medicaid, appraisal, AI in real estate</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>Founder &amp; CEO Alan Plush and CFO/Partner Samantha Medred of HealthTrust, one of healthcare real estate’s leading valuation advisory firms join Ben for a two-part conversation on the past, present, and future of senior housing and healthcare valuation.</p>

<p>Alan rewinds to his Sarasota start, the leap from boutique shops to forming HealthTrust post Sarbanes-Oxley, and how the firm scaled from a small team to 1,500–1,700 appraisals a year nationwide. He explains why technology (and now AI) boosts speed but never replaces judgment, and how a coach-player leadership style keeps him close to the work and the client.</p>

<p>Samantha breaks down today’s market mechanics: how HealthTrust’s geo and product-type teams (HUD/SNF/CCRC/AL) use a live data platform; what’s really happening with HUD timelines; how state-by-state Medicaid policy drives SNF demand and cap rates; and why older-vintage AL often trades at higher yields until stabilized.<br>
You’ll hear practical insight on underwriting vs. performance, cap-rate reality vs. hype, and how the next generation of leaders is preparing for an AI-enabled future.</p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>Founder &amp; CEO Alan Plush and CFO/Partner Samantha Medred of HealthTrust, one of healthcare real estate’s leading valuation advisory firms join Ben for a two-part conversation on the past, present, and future of senior housing and healthcare valuation.</p>

<p>Alan rewinds to his Sarasota start, the leap from boutique shops to forming HealthTrust post Sarbanes-Oxley, and how the firm scaled from a small team to 1,500–1,700 appraisals a year nationwide. He explains why technology (and now AI) boosts speed but never replaces judgment, and how a coach-player leadership style keeps him close to the work and the client.</p>

<p>Samantha breaks down today’s market mechanics: how HealthTrust’s geo and product-type teams (HUD/SNF/CCRC/AL) use a live data platform; what’s really happening with HUD timelines; how state-by-state Medicaid policy drives SNF demand and cap rates; and why older-vintage AL often trades at higher yields until stabilized.<br>
You’ll hear practical insight on underwriting vs. performance, cap-rate reality vs. hype, and how the next generation of leaders is preparing for an AI-enabled future.</p>]]>
  </itunes:summary>
</item>
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